Advertising exerts an influence on our choices, particularly in the sphere of women’s health products. However, a troubling concern that has emerged in recent years is the proliferation of false and misleading advertising practices within this domain. This explainer delves into misleading advertising in women’s health, focusing on the Nurofen case in Australia (2016) and the Johnson & Johnson case in the U.S. (2020). It will explore the critical issues that practitioners must consider when reporting on such stories or producing content, with a specific focus on marketing and design that necessitates meticulous caution in the realm of misleading advertising.…