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The “everyday” Instagram phenomenon began in 2012 with @EverydayAfrica, a platform for photographer Peter DiCampo to showcase documentary footage of the African continent. Since then, a number of “everyday” accounts have been founded in countries across the globe, including Australia, which showcase the everyday events from a professional documentary perspective.
@EverydayAustralia by contrast is an open, non-curated platform where emerging photographers can, using the hash-tag’s collative properties, include their work in a collaborative and ever-evolving catalogue of imagery.
#EverydayAustralia a compelling insight into the hidden side of Australian life, through the lens of social media.